From Twerking to Selling: is TikTok the next E-Commerce Platform?

TikTok is growing in popularity and now its focus on monetization has been expanded to include eCommerce. The rapidly growing platform is currently testing product listings with some businesses internationally, giving viewers access to a wide range of items they could purchase right from their profiles rather than seeing the videos for pure entertainment.

The key point of discussion now is: will TikTok rise through the ranks amidst live stream giants such as Facebook and Instagram? Let’s take a closer look.