People say that life is unpredictable, just like luck. But what if luck can be made through effort rather than chance? Do you want to let others make your luck or do you want to make your own one? In Ginebra San Miguel’s “One Ginebra Nation Tres Swertes Promo”, thousands of people get to create their luck and win prizes that could change their lives.

Ginebra San Miguel gives back to their loyal consumers 

Last year, Ginebra San Miguel Inc. (GSMI) gave basketball supporters an opportunity to unite and support individuals affected by the COVID-19 pandemic, through their “Bagong Tapang sa One Ginebra Nation Jersey and Cap Collection Promo”. 

To give back once again to their ‘kabarangays’— Ginebra launched the "One Ginebra Nation Tres Swertes Promo“. “We wanted One Ginebra Nation to celebrate fortune once again,” says GSMI Marketing Manager, Ronald Molina. With products and cash prizes of up to 1 million pesos, Ginebra aims to give hope and help the Filipinos in these times of uncertainty. The promotion began on April 1 and ends on August 31, 2022. 

The name "Tres Swertes" implies that anyone can participate and win in three ways: instant cash and product prizes with multipliers under the seal, raffle draws, and a game show.

Three lucky ways to win!

To qualify for the instant prizes, customers must purchase any Ginebra San Miguel product and look under the seal for the labels 'P5', 'P10', 'Ginebra San Miguel Round 350ml', and 'Ginebra San Miguel Frasquito 350ml'. This promotion includes a multiplier feature, which allows consumers to win more prizes. These special multiplier seals of x5, x10, x100, and x500 can be combined with both the instant cash and product seals once. For example, a P10 seal matched with a multiplier of x500 can be redeemed for P5,000, or a Ginebra San Miguel Round matched with a multiplier of x100 can be redeemed for 100 bottles of Ginebra San Miguel Round. 

The raffle draw offers prizes from P10,000 to P100,000. Consumers took part by writing down their personal information on a sheet of paper, then placing their entries in a white, legal-sized envelope with proof of purchase of three seals of any Ginebra San Miguel Round, Frasco, Frasquito, and Angelito. Three caps of GSM Blue Light Gin, GSM Blue Flavors, Primera Light Brandy, Ginebra Hari, and GSM Premium Gin are also eligible for entry. Participants submitted their entries to the nearest drop boxes located at partner outlets and redemption centers. The first raffle draw was held last June 4, while the second raffle draw took place on July 2.

The luckiest game show and raffle draw of 2022

The grand raffle draw and the game show were live-streamed last July 30 via Ginebra San Miguel's official Facebook page, powered by Shoppertainment Live, the Philippines' pioneer and leading livestream shopping network. Luis "Lucky" Manzano, renowned TV host and multimedia personality hosted the event.

Five lucky participants from the second raffle draw were chosen to play in the game show and each of them automatically received P50,000. Cash prizes were also given to lucky home viewers who participated in the "Ginebra Swerte Viewer Game." Aside from the games, different Ginebra mixes were also demonstrated live, including Ginsu Mix, Blue Velocity Mix, Primera Light Brandy Sky Prisma, and Calamansi Surprise with GSM Premium Gin.

The lucky winner of the 1 million peso grand prize was a 61-year-old man from South Luzon who, according to him, sent in less than 100 raffle entries.

“Ang Tres Swertes promo na ito ay para sa inyo, upang mas maenjoy nating lahat ang Ginebra San Miguel products; kung hindi dahil sa inyo, wala po tayo rito," says GSMI National Sales and Marketing Manager, Allan Mercado, who expressed his gratitude to the brand's supporters during the live.

Never say die!

The power to take risks is an important element of luck. Ginebra San Miguel’s "One Ginebra Nation Tres Swertes Promo" emphasized the significance of taking risks and not giving up amid the ongoing global crisis. As Ginebra always says, “Never say die”.

For more information on the promo, visit Ginebra San Miguel's official Facebook page and the official website, or call the GSMI Care Hotline at (02) 86322564.